Crisis Management Program
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Crisis Management Program Course
Introduction:
Crisis Management is an integral component of effective governance. Rather than allowing a crisis to dictate the course of your company, it is essential to acquire the skills to design a strategy and assemble a capable team that can adeptly handle crises. This program will provide a comprehensive overview of the latest industry standards and showcase innovative techniques in the field.
Through this program, you will systematically learn and apply methods for establishing, training, and conducting exercises with a crisis management team (CMT) within your organization. By participating in this program, you will gain the knowledge and practical experience necessary to successfully navigate and manage crises in a proactive manner.
Course Objectives:
- Designing a Successful Crisis Management Strategy
- Discover how to design and structure an effective crisis management strategy that will help your organization minimize loss whilst maintaining your ability to continue business and protecting your business image
- Establish a clear, defined, and concise lines of communication, responsibility, and action, thereby ensuring a reasonable and correct response to crisis situations
- Ensure your personnel are well equipped both in terms of procedures and resources to manage a crisis event 24/7
- Update yourself on the latest development in crisis management planning to optimize your resources and time management during a crisis event
- Create, train, and exercise an effective crisis management team (CMT) in your organization
- Participate in and learn from real case studies illustrated with video, photos, and graphics
Who Should Attend?
Managers who could face serious issues or crisis situations on behalf of their organizations, with particular guidance for PR and other corporate communications professionals
Course Outlines:
Introduction and Workshop Objectives
Purpose of Crisis and Incident Management
- Incident control
- Crisis logistics
- Dealing with stress and trauma
- Emergency procedures
- Damage assessment and salvage
Crisis Management Team (CMT) Selection
- Build enthusiasm for crisis management through awareness
- Make each executive want to be part of the team
- Work within the executive ranks to select the best team
Setting, Selection and Outfitting The Emergency Management Centre (EMC)
- What to look for in a good EMC and what to avoid
- How fancy does an EMC have to be?
- The EMC in a box
- The virtual EMC
- Executive and EMC security during a crisis
Different Types of Crisis and How To Handle Them
- Physical crisis
- Environment crisis
- Product contamination / recall
- Reputation crisis
Coordination with Public Authorities
- Example of national arrangements for responding to a disaster
- International response to a disaster
Action-Oriented Plans for Executives
- Key success factors for a great plan
- Logical plan organization
- Protecting the plan - a confidential document
- Obtain executive input without annoying the executives
- Example of an action plan for an emergency management team
Scenario Exercise - Crisis Management, Incident Control, and Communication
Developing Crisis Management Strategies
- Strategy – the options
- Insurance – why it won’t save you
- Protecting vital materials
The Role Of Business Continuity Planning
- Risk and impact analysis
- Developing a business continuity plan
- Business continuity plan formats and examples
Scenario Exercise: Developing Crisis Management Plans
Training the Un-trainable
- Why executives are executives
- Building the CMT through training
- Video: Training exercise
- Simulation works
- Mini crises build maxi teams
Crisis Management Plan Testing and Audit
- How to review the plan
- Plan audit
- How to develop, run and manage an exercise
Scenario Exercise: Developing Crisis Management Exercises
Video: Training and Exercising
Helping the Directors Sleep at Night
- Standards-based auditing of the crisis management function
- Understanding the standards
- Governance, control and audit for information and related technology (COBIT),
Third Edition, IT Governance Institute
- Incorporating ISO 20001
- Publicly Available Specification (PAS) 77 for IT DR
- The standard for Disaster/Emergency Management and Business Continuity
Programmers (NFPA 1600) National Fire Protection Association
- BS 25999 Standard for Business Continuity
- Business Continuity Institute & Disaster Recovery Institute International